WPP’s 2024 preliminary results see shares plunge 16% to a four...
<p><img src="https://biz-file.com/c/2502/766200-240x135.jpg?1" width="240" height="135" alt="Source: © More About Advertising" align="left"><br><span >Source: © More About...
View ArticlePublicis Groupe to acquire Lotame as part of its AI strategy
<p><img src="https://biz-file.com/c/2503/767154-240x135.jpg?1" width="240" height="135" alt="Source: © Medianews4u.com Publicis Groupe will acquire Lotame, an independent data, identity and...
View ArticleWarc Effective 100 ranks world’s most awarded campaigns and...
<p><img src="https://biz-file.com/c/2503/768647-240x135.jpg?2" width="240" height="135" alt="The Warc Rankings 2025 Effective 100 reveal the most awarded campaigns and companies for...
View ArticleSocial media rebrands: The failure - X, the insipid - Meta and the success -...
<p><img src="https://biz-file.com/c/2504/770819-240x135.jpg?1" width="240" height="135" alt="Source: © 123rf Mark Baldwin, CEO of , a web design and digital marketing agency, weighs in on the...
View ArticleWarc: News media struggles as brands favour softer content
<p><img src="https://biz-file.com/c/2504/770978-240x135.png?2" width="240" height="135" alt="Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a...
View Article#Cannes2025 awarding juries include 20 creatives from Africa
<p><img src="https://biz-file.com/c/2504/771454-240x135.jpg?2" width="240" height="135" alt="Source: © Lions Andisa Ntsubane is the Managing Executive: Brand, Marketing and Communications for...
View ArticleAll about YOU! Putting YOU in YOUth Month on Biz!
<p><img src="https://biz-file.com/c/2504/772058.png" width="240" height="135" alt="All about YOU! Putting YOU in YOUth Month on Biz!" align="left"><p>Over the next few months, the Biz...
View ArticleWorld Press Freedom Day 2025: The impact of AI on media and press freedom
<p><img src="https://biz-file.com/c/2505/772131-240x135.jpg?10" width="240" height="135" alt="Source: © UNESCO This year, World Press Freedom Day, 3 May, will focus on the profound influence...
View ArticleAdForum Summit includes key meeting with Omnicom Advertising Group leadership
<p><img src="https://biz-file.com/c/2505/772304-240x135.jpg?1" width="240" height="135" alt="Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16...
View Article